Colaboratory builds and creates the smartest, most effective brand collabs on earth. Through data, science, and software, Colaboratory reinvents the way brands collaborate and, ultimately, grow. Their holistic platform empowers brands to create, manage, deliver, and measure collaborations and partnerships that aren’t just profitable, powerful, and efficient, but in a way that feels like magic.
Below is an unused concept from the branding process for Colaboratory. The solution tells the story of magic across each touchpoint from the simple stars in the mark to delightful warm gradients.
Colaboratory is a portfolio company launched from High Alpha, an Indianapolis-based venture studio that is changing the landscape of B2B SaaS.
Work done with the brand team at High Alpha.
Logo design, design system, application